Guess The Airline – December 2001 answer

Every month, an airline printed advertisement, minus airline name and logo, is displayed for your guessing pleasure on Guess The Airline. The following is the answer to a previous game.

Few people Guessed The Airline this month. Many answers were simply inspired by the erroneous country clue buried in this commerical. Ready? Scroll down! This was an ad published in a 1978 issue of Time Magazine.

Sabena advertisement titled: 'Introducing more first class for your money', from the year 1978, featuring a man wearing sunglasses, and promoting their First Class service.

How to guess it?

A few clues were particularly misleading. The title, “Introducing more first class for your money”, made many viewers think that the mystery airline was Continental Airlines (with its former slogan “More airline for your money”). Naaah!

The names of nothing but Canadian cities at the bottom of the advertisement (starting with Montreal), as well as the price reference with Canada, lead several viewers to guess “Air Canada”, which is based in Montreal as well. Wrong! (I don’t like featuring the same airline two months in a row! Remember that now.)

Now, what could have made you guess the correct answer was Sabena? The name of the First Class, “Super First”, was not particularly precise to determine the airline. But of course! Someone thought of the subtle reference to Brussels! Hum… I wonder if Sabena kept offering these really luxurious services, the five-star way, until the end of its existence.


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