China Airlines – Plum Blossom

In 1995, China Airlines unveiled its new image and new logo, the Plum Blossom flower. It was a move that some might say was directed by a desire to get rid of a nationalistic image. In this commercial, a plum blossom flower travels through mountains, valleys, rivers, while the announcer announces, amid mystic and boastful music, that “There is a change in the air.”

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.