This is one of Delta’s newest commercials, featuring great images of the Boeing 747-400 (inherited from Northwest Airlines). Superb filming, beautiful narration, high spirits… a commercial fit for the world’s largest airline by number of passengers carried. And also fit to today’s reality of “no-liquids, take-your-shoes-off”, and all things that the airline says it is not afraid to overcome. The slogan reminds me of the United Airlines Rising campaign in the late 1990s… but it sounds just a little better!
Delta Air Lines – Keep climbing
This is one of Delta’s newest commercials, featuring great images of the Boeing 747-400 (inherited from Northwest Airlines). Superb filming, beautiful narration, high spirits… a commercial fit for the world’s largest airline by number of passengers carried. And also fit to today’s reality of “no-liquids, take-your-shoes-off”, and all things that the airline says it is not afraid to overcome. The slogan reminds me of the United Airlines Rising campaign in the late 1990s… but it sounds just a little better!
airodyssey.net 