Guess The Airline – October 2010 answer

Every month, an airline printed advertisement, minus airline name and logo, is displayed for your guessing pleasure on Guess The Airline. The following is the answer to a previous game.

Once again, this was an advertisement published on an issue of The Economist of 1999. Are you ready? Scroll down!

Swissair advertisement titled: 'I wonder if people are getting closer', from the year 1999, featuring a white woman cheek to cheek with a black woman.

How to guess it?

This author fondly remembers Swissair’s original and creative website that featured virtual postcards on its website with “I wonder”s such as “I wonder why you park in a driveway and drive in a parkway” and “I wonder if Stevie Wonders as well”. This advertising concept, plus the font used and the Zurich hub were the major clues here.

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