Ever heard of the KLM “Swan” advertising campaign from the 1990s? KLM posted a video featuring several of this campaign’s commercials, in great quality. My favourites are… Continue reading “KLM – The Swan campaign”
Every month, an airline printed advertisement, minus airline name and logo, is displayed for your guessing pleasure on Guess The Airline. The following is the answer to a previous game.
This was the 100th Guess The Airline in the history of airodyssey.net. Once again, this was an advertisement published in the airline’s inflight magazine issue of January 2002. Are you ready? Scroll down!
Another quality KLM wants to portray: how reliable (Betrouwbaar in Dutch) the airline is. It’s all in its slogan. It’s almost poetic: “Ain’t No Mountain High Enough” by The Supremes, the rock-solid hymn to love, along with a rock-solid flying V formation of swans, is all it takes to portray this. Continue reading “KLM – Formation of swans”